branding | Layout design | illustration
These designs were created to help promote the tailgate celebration of Jessi Comb's induction into the Sturgis Hall of Fame, and her connection to WyoTech. All donations raised from the event went to the Jessi Combs Foundation supporting the women in the trades scholarship program, and shirts with the Sturgis 2021 design helped raise thousands of dollars for the Foundation!
I went with a distressed style for the design to keep it consistent with the aesthetic of motorcycle fashion. One flag is red and white polka dot to reference Jessi's signature look of wearing a polka dot bandana in the style of Rosie the Riveter, and the other flag has the WyoTech logo which is where she went to school.
Original concepts below, including an illustration of jessi combs in the style of rosie the riveter: